
The 'AI Slop' Tipping Point: Why Authenticity Just Got 10x More Valuable in Your Marketing
Sometime in the last six months, the internet officially crossed a threshold: more new content is now generated by machines than by people. Every feed, every search result, every comment thread is increasingly diluted with what the discourse has nicknamed 'AI slop.' The creators who'll win in 2026 aren't the ones using AI hardest — they're the ones who look unmistakably, unmissable-y human. Here's why the value of authenticity just spiked, and what it means for your marketing.





























